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enjoy candy with nu-found benefits

less sugar & more protein, inspired by traditional Asian recipes

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naturally sweeten your healthier life

All natural

Low sugar

High protein

Gluten Free

Vegan Options

Dairy free Options

shop taffies

shop mini peanut butter bars

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Mindy Kaling's favorite food find

#4 in best healthy candy options according to Nutritionists

Like a protein-packed laffy taffy and I can't get enough!

numa means daughter and mother in chinese

Numa was founded on heritage, health, and family. We hope our story and products help bring people together and lead healthier lives the way it did for us.

Joyce and Jane

Nu and Ma (Mother-Daughter Founders)

Read our story

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One of Everything Family Variety Pack

Try one of everything!

One bag each of Strawberries and Cream, Creamy Coconut, Caffeinated Coffee, Banana Cream, Orange Cream, Peaches 'n Cream, Mini Peanut Butter Bars, Mini Peanut Butter Coconut Bars, Mini Peanut Butter Cocoa Bars, and Mini Peanut Butter Black Sesame Bars.

Regular price$44.90

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Check out how we bring our healthy sweets to life

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Want a sweet deal? get $5 off any variety pack just for signing up

If you like our sweets, you’ll love our sweet subscriber deals even more! We only email you when we have special news and special savings to give to you because we hate spam too!

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